Fashion editor and stylist Joseph Carle, who discovered Liu Wen and launched the Chinese editions of Marie Claire and Numéro, has died in France at age 65. The cause of death was cancer.
It was a time when fashion publications in the market began to look up to their international peers by adopting a more global point of view, as luxury spending soared in China. “Joseph brought professionalism to China. Before he arrived, the sample room was the closet for cleaning tools, and there was no such thing as a fitting. He set the rules to have mandatory fittings three days before the shoot, and he taught me that being beautiful is not enough for an editorial, it needs to convey ideas,” Cui said.During his tenure at Marie Claire China as creative director, Carle also discovered the then-little-known model Liu Wen when she was a fitting model for the magazine.
“In 2006, I met my most important mentor in my life,” Liu wrote on Weibo. “When I can’t express myself in French, I can always feel what you are trying to express. It was you who kept encouraging me to be myself behind the camera, to learn more about the industry, and be confident. No matter how many years have passed and where you are, I will always remember your encouragement, your support, your mentor, and your smile. I will miss you forever Joseph Carle.
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