Facebook's retreat on WhatsApp ads puts a blemish on its celebrated Instagram playbook - Business Insider

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Facebook's retreat on WhatsApp ads puts a blemish on its celebrated Instagram playbook

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Instagram was a template for a successful Facebook acquisition, with the company filling it with ads and turning it into a massive cash cow. Facebook has paused its plans to add ads to WhatsApp. It has disbanded the team working on a team exploring the app's potential for ads, it reported, and "the team's work was then deleted from WhatsApp's code."

Instagram's advertising business is thriving, helping power Facebook's continued growth in profits, revenues, and users, and"arguably the best acquisition in the history of tech.

 

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Facebook and thier services has too many problems with privacy

There'd be no reason to be on WhatsApp if it starts with adverts.

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