Facebook claims that the platform has generated 1.5 billion matches across 20 countries since it launched.announced Thursday that it has expanded its dating service to Europe, a little over a year after it launched in the U.S.
There's also a "Secret Crush" feature that enables users to select up nine Facebook friends or Instagram followers that they're interested in. If one of those people also selects you as their crush then a match is generated. Here isJulia Portelly, a 26-year-old PR consultant, told CNBC that she'll definitely have a "poke around" the new dating service despite not using Facebook much these days.
Dating has been upended by the coronavirus pandemic, with lockdowns and social distancing measures making in-person dates difficult in countries around the world. Politicians have faced tricky questions on the matter, with U.K. Prime Minister Boris Johnson last week saying "sex indoors" is banned for couples living in separate households in certain parts of the country.
Facebook claims that the platform has generated 1.5 billion matches across 20 countries since it launched. The company did not immediately respond when CNBC asked how many of its users have opted-in to Facebook Dating.
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