EXCLUSIVE: The Brooklyn Circus Teams With Gap on Academia-inspired Collection

  • 📰 wwd
  • ⏱ Reading Time:
  • 40 sec. here
  • 2 min. at publisher
  • 📊 Quality Score:
  • News: 19%
  • Publisher: 68%

United States Headlines News

United States Latest News,United States Headlines

The Brooklyn Circus is starting off the year with a major collaboration. The Brooklyn-based prepwear brand founded and creative-directed by Ouigi Theodore is teaming with Gap on an academia-inspired capsule collection.

brand for the collection. When designing the capsule, Theodore took inspiration from Gap’s launch year of 1969, specifically looking to the events at Cornell University that year where Black students were protesting institutionalized racism and fighting for the school to create an African American Studies program.

The academic inspiration comes through in many pieces in the collection, such as the bucket hat that reads “Power” on one side and “Student” on the other and a reimagined version of Gap’s classic hoodie that includes a stacked logo. As The Brooklyn Circus is known for its bestselling varsity jackets, Theodore included the style in the collection, creating a black, minimalist version of the classic style. “[The collection] is unique in the sense of it gives us the opportunity to really reach a customer we know wanted to walk into the Brooklyn Circus, but maybe couldn’t or maybe purchased the varsity jacket in the past,” Theodore said.

Collaborations are a big part of The Brooklyn Circus’ business strategy. Over the last few years the brand has collaborated with

 

Thank you for your comment. Your comment will be published after being reviewed.
Please try again later.
We have summarized this news so that you can read it quickly. If you are interested in the news, you can read the full text here. Read more:

 /  🏆 24. in US

United States Latest News, United States Headlines

Similar News:You can also read news stories similar to this one that we have collected from other news sources.

Susan Sarandon Reacts to Daughter Calling Her Upbringing a 'Circus'The actress weighed in on her 37-year-old daughter's recent comment.
Source: etnow - 🏆 696. / 51 Read more »

SEE IT: Brooklyn vape store robbers pilfer shop at gunpoint | amNewYorkPolice released dramatic video footage Saturday of Brooklyn armed robbers who pilfered items at gunpoint from a vaping shop earlier this week.
Source: amNewYork - 🏆 336. / 59 Read more »

The Latest on the Brooklyn Nets: Updates, News, and CommentaryNY Post Brooklyn Nets Beat Reporter Brian Lewis discusses the latest news regarding the Nets before their game vs the Knicks on Saturday
Source: nypost - 🏆 91. / 67 Read more »

House Minority Leader Hakeem Jeffries to deliver community inaugural address in BrooklynHouse Minority Leader Hakeem Jeffries will deliver a community inaugural address Sunday afternoon in Brooklyn. 'Under no circumstances should Republicans vote to cut a single penny from Medicare or Social Security to help pay for Joe Biden's reckless spending spree, which is more reckless than anybody's ever done or had in the history of our country,' Trump said
Source: CBSNewYork - 🏆 268. / 63 Read more »

Montana lawmakers examine public defense, ‘gap between reality and justice’The Montana Office of the Public Defender is coming off one of its most tumultuous years since the agency was concentrated from county offices into an obligation of the state.
Source: TucsonStar - 🏆 339. / 59 Read more »

Man critically injured in shooting inside Brooklyn home: cops | amNewYorkA man was critically injured Sunday during a shooting inside of his Brooklyn home, police confirmed.
Source: amNewYork - 🏆 336. / 59 Read more »