's Fall 2020 collection is a small nod to the '70s and '80s with its use of faux furs and leather, an era that not only inspires Alissia's music, but also her sense of style. The campaign marks the musician's first fashion partnership, as well as REDValentino's first release in its "Inspired By" series.
"I am so excited to be collaborating with REDValentino, a unique brand that celebrates women with a voice showing authenticity, passion, and the power behind their visions," she said in an official statement. "As a woman in the music industry these are values I stand for everyday that is why I am beyond happy to be partnering with a brand to help spread the message."
Alissia spoke to NYLON about the new campaign, quarantine fashion, and more. Check out the interview, as well as campaign images, shot in her New York studio The Spaceship, below.I loved the clothes, of course, and really connected with the message of the brand. I like that the pieces and looks have feminine elements but at the same time have an edge to it. It really shows unconventionality celebrating women with visions. Definitely love that.
Music is one of the things that inspires me the most. I listen to music all the time, from '70s music to nowadays new heat. I love finding older records and researching the history behind it, what influenced it, and what impact it had on music later on.Honestly, I really enjoyed shooting this campaign because I was just being myself in my element. We shot in my studio "The Spaceship" in New York where I create and work on music daily.
I like collaborating with brands that show originality and that have a message. The fact that REDValentino stands for women with a voice is really dope to me. It's nice to see that we are supporting each other more, it's so important. Women are taking over.
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