Fabiola Torres, former Nike, PepsiCo and Apple marketing executive, and diversity advocate, has become global chief marketing officer for the Gap division of
According to LinkedIn, Torres worked at PepsiCo for the last four years and most recently served as senior vice president and CMO of energy drinks and PepsiCo’s Hispanic business unit. Before Apple, Torres worked at Nike for 18 years where her last role was head of global sneaker culture. Earlier, she was Nike’s senior director of global marketing for Nike Retail, among other positions at the athletic footwear and apparel brand, including leading sneaker launches and new footwear concepts, and holding top-level jobs in Latin America.
The playbook also calls for “true influencer strategies to further drive relevance; connecting with customers in experiential ways across digital channels, online and in stores, and executing with higher standards.
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