Etsy's CEO Encourages Sellers to Make Non-Medical Face Masks as Demand Skyrockets

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Etsy is calling on its sellers to make face masks — and lots of them. On Friday, the CDC announced recommendations that all citizens wear…

, people are looking elsewhere to find face coverings. According to Silverman, “face mask” was the most popular search term on Etsy within the last two weeks. In fact, over the weekend alone it was searched for an average of nine times per second, resulting in over 2 million searches from April 4-6.

While the CDC emphasizes that this voluntary measure could help limit the spread of the virus, it is still unknown how safe cloth masks actually are. In light of this, Silverman reminds the site’s online storeowners not to “advertise or represent their products as medical devices” as homemade masks are not equivalent to medical-grade ones.

“We believe that the Etsy community is uniquely positioned to address this crucial need during a global health crisis,” the statement reads. “We hope that increasing the availability of fabric, non-medical grade face masks from Etsy sellers will allow more medical and surgical masks to reach the people who need them most: front-line healthcare workers.”

 

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