ERL Sunscreen by Comme Des Garcons Conjures the Scents of Summer

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'The scent is supposed to smell like a distant summer. We based it on the scent of heat, rising from the sand, sweat on the body, chlorine at a public pool.' - EliRussellLinnetz

, the newest fragrance from Comme des Garçons. The scent, created in collaboration with the Venice Beach-based label ERL, is the product of years of painstaking craftsmanship that perfectly encapsulates summer’s timeless washed out glow: a heatwave broken by a cool sea breeze and a hint of chlorine in the air. ERL is the brainchild oftour, the stage production on Kanye West’stour, and countless other feats.

OTTENBERG: I’m holding it in my hand. The bottle’s incredible. I’m obsessed with the packaging. What is this styrofoam packaging that the bottle comes in? Is this made out of bouy material from the 60’s, or something?OTTENBERG: Did you see that there were sharks in the water in Rhode Island today, and they had to get the surfers and swimmers out for safety?OTTENBERG: What is the fragrance called?OTTENBERG: Oh my god. I love the smell of sunscreen.

OTTENBERG: I had a Grindr trade over the other day, and we were smelling Sunscreen and trying to guess the notes. We did guess the coconut. I was educating him on the history of Comme des Garçons fragrances. LINNETZ: Everything seemed to happen so organically. It’s funny because I started creating the fragrance before my clothing line.LINNETZ: I really just wanted to get it right, so it’s taken ages, but I think it’s worth it. Everything’s been so organic, I take it for granted. But last night I was staring at Sunscreen on the website next to all the other Comme des Garçons fragrances.OTTENBERG: Yeah, it’s really intense. There’s a really good chemical smell to this. Very Comme.OTTENBERG: Oh.

LINNETZ: Yeah. The scent is supposed to smell like a distant summer, the memory of a summer’s day at the beach. We based it on the scent of heat, rising from the sand, sweat on the body, chlorine at a public pool.OTTENBERG: Oh. Wow. Do you have a muse? Do you have someone in mind? Are you thinking of someone when you think of Sunscreen?OTTENBERG: Oh my god. I’m so flattered. I need to wear SPF 50 because I am white as a sheet, but I don’t. Thank you, Eli.

 

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