, Apple requires apps to remove content that is “offensive, insensitive, upsetting, intended to disgust, in exceptionally poor taste, or just plain creepy.” The tech company goes on to list detailed examples of such content.
Apple last year removed Parler – a Twitter alternative – from its App Store for failing to comply with its content moderation standards following the US Capitol building riots. The app was restored in May 2021 after Parler updated its content and moderation practices.Still, it remains unclear whether Apple has threatened to withhold Twitter from its App Store.November 28, 2022
In regards to Musk's claims on Apple's reduced advertisement on the platform, Reuters points out that Apple spent an estimated $131,600 on Twitter ads between November 10 to 16, down from $220,800 between October 16 to 22, the week before Musk closed the Twitter deal. The report adds that Apple was the top advertiser on Twitter in the first quarter of 2022.
While Musk railed against Apple’s alleged censorship, he also criticised the company’s 30 percent tax on developers who sell their apps through the company’s App Store. He called the fee a “secret 30% tax”. However, Steve Jobs announced the 30 percent app tax when he introduced the App Store to a worldwide audience in 2008.
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