E3's future once again in question as ESA ends vital partnership

The future of the once popular video game industry expo E3 is once again in question as the Entertainment Software Association ended its partnership with ReedPop, the company that was helping it revitalize the event.

ReedPop is the company that runs events like PAX, EGX, and C2E2, and the ESA had brought them on board to help reimagine the in-person experience at E3. This was supposed to start with E3 2023, but it ended up being canceled a couple of months before it was supposed to take place. Clearly, the ReedPop and ESA partnership wasn’t working well, so both companies have decided to move on. ESA CEO and president Stanley Pierre-Louis provided the following statement on the matter to GamesIndustry.biz.

Recommended Videos “We appreciate ReedPop’s partnership over the past 14 months and support their ongoing efforts to bring industry and fans together through their various events. While the reach of E3 remains unmatched in our industry, we are continuing to explore how we can evolve it to best serve the video game industry and are evaluating every aspect of the event, from format to location.

Related This seems to confirm a claim from the Los Angeles City Tourism Commission from earlier in the year that plans for E3 2024 and E3 2025 at the Los Angeles Convention Center had been canceled. That said, Pierre-Louis’ statement and the GamesIndustry.biz report indicate that E3 2024 and E3 2025 aren’t canceled outright.

GamesIndustry.biz notes that it’s still possible for the event to take place in 2024 — just not at the Los Angeles Convention Center — and claims that the ESA is “working on a complete reinvention of the E3 show for 2025.” We’ll just have to wait and see if those plans actually come to fruition, though, as E3 has struggled to return to its former glory since the start of the COVID-19 pandemic.

United States Latest News, United States Headlines

Similar News:You can also read news stories similar to this one that we have collected from other news sources.

PAX Unplugged Reveals Matther Mercer To Be Keynote SpeakerAt the end of PAX West 2023, Penny Arcade and ReedPop had a couple of announcements, the big one revealing Matthew Mercer will be at PAX Unplugged.
Source: bleedingcool - 🏆 20. / 69 Read more »

Here's our last look at Europe's Aeolus satellite falling to its fiery death (photo)ESA's wind-measuring Aeolus satellite was spotted before its flaming demise over Antarctica.
Source: SPACEdotcom - 🏆 92. / 67 Read more »

Next-Generation Heavy-Lift Launcher: Trial by Fire for Ariane 6 Rocket’s Upper StageESA's Ariane 6 vehicle tested its Vinci and APU engines in Germany, marking a step forward in Europe's space technology and collaboration efforts. On September 1, 2023, ESA’s all-new Ariane 6 launch vehicle fired its two upper-stage engines to simulate the way they will have to operate together a
Source: SciTechDaily1 - 🏆 84. / 68 Read more »

¿Álvarez o Martínez? Esa es la duda en la ofensiva de Argentina para arranque de eliminatoriasLautaro Martínez o Julián Álvarez en el centro del ataque es por el momento la única duda a despejar en el campeón mundial Argentina para su debut ante Ecuador el jueves por las eliminatorias sudamericanas para la Copa del Mundo 2026.
Source: sdut - 🏆 5. / 95 Read more »

¿Álvarez o Martínez? Esa es la duda en la ofensiva de Argentina para arranque de eliminatoriasLautaro Martínez o Julián Álvarez en el centro del ataque es por el momento la única duda a despejar en el campeón mundial Argentina para su debut ante Ecuador el jueves por las eliminatorias sudamericanas para la Copa del Mundo 2026.
Source: latimes - 🏆 11. / 82 Read more »

El expresidente de Gabón pensaba que él no sería víctima de un golpe militar, pero se equivocóEl expresidente gabonés Alí Bongo Ondimba sabía bien del riesgo de sufrir un golpe de Estado en esa región del mundo.
Source: sdut - 🏆 5. / 95 Read more »