The deal for the film treatment, which comes after a highly competitive bidding situation, is another sign that Amazon is focused on creating more populist fare. Its interest in fielding more broadly entertaining films comes as the streaming wars continue to heat up, with new entrants like HBO Max, Paramount Plus, and Disney Plus elbowing into the space.
The deal is a statement-making moment for Amazon Studios and its chief Jennifer Salke, who has made a big push to acquire splashier properties. Amazon initially focused on awards contenders such as “Manchester by the Sea” and indie fare like “Brad’s Status” and “Wiener-Dog.” After Salke came on board in 2018, the company has augmented those offerings with the likes of “Borat 2,” the Michael B.
“Red One” was conceived by Hiram Garcia, president of production at Seven Bucks Productions, the company that Johnson co-created and founded with Dany Garcia. It’s described as a “globe-trotting, four-quadrant action-adventure comedy” which imagines “a whole new universe to explore within the holiday genre.
“Seven Bucks Productions is a leader in creating unique and compelling entertainment for the entire family, and we know Red One will continue that tradition,” said Salke. “Hiram’s concept and the world he’s envisioned are uniquely original and we are so excited to team with Seven Bucks Productions and Chris Morgan to help bring it to life. ‘Red One’ is just the first step in what we know will be a successful, collaborative venture.
Hiram Garcia, who came up with the original story, added “‘Red One’ is incredibly special to me and a story I’ve wanted to tell for years. An epic, edge-of- your seat, action adventure that takes beloved holiday mythology and turns it on its head. I’m thrilled to have our Seven Bucks team join forces with Amazon to bring this fun Holiday tale to life for a global audience.”optional screen reader
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