By now, you should already know the basics of how to write a proper email — don't write in all caps, do write complete sentences . But writing a clear, effective email isn't always simple as it seems. "Email is evolving," Dr. John Daly, an interpersonal communications professor at the University of Texas McCombs School of Business, tells CNBC Make It."How you email today is very different from how you used email 10 years ago. It's much more formal.
"BCC" was devised as a way to shield an email address from view, but it's since devolved into a weapon in the worst, cut-throat corporate cultures. Also, limit the number of characters in your subject line so it doesn't get cut off on mobile, the writing app Grammarly advises. A good rule of thumb is 30 to 50 characters. The best subject lines quickly identify the message's contents for readers.
Don't save the most important information for the end, says Rubin. State your intention at the very beginning of the email, and include information that will support your intention and objective. Then, remind them again of what you want at the end. "It's like the old newspaper term"burying the lead.
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