Don’t be afraid to jump into a new career feet first — it often has rewarding results

“The problem was, there was no gig,” said Pennoyer of the startup, which had zero funding. Her mother’s friend knew the CEO and provided her with the e-mail address, so Pennoyer sought an informational conversation. After e-mailing the CEO with the subject line “Connecting,” she landed a call.

Pennoyer offered to work for free, but the CEO started paying her to work 10 hours a week as a freelance consultant. Six weeks later, Pennoyer was hired full-time; one year later, she became chief of staff. “I knew that if I got my foot in the door, I could make myself valuable enough to stick around,” said Pennoyer.

But bear in mind there are no shortcuts. You need to build a solid foundation with hard work, and making your own opportunities won’t always happen in a New York minute — but that’s OK. “You can create an impact in New York, but most good things take a while and have to be built upon,” said Frankel. “They have layers. It’s like a house. It feels better when you build something properly with layers and really just do it in a methodical, high-quality manner versus a rush job. It feels better, it’s more trusted. It takes a long time to be successful.”

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