that anchored Mercedes/Daimler’s Car2Go fleets, but at around a third of the cost, it’s much easier to run profitability.
And Stellantis has made it clear that its Free2Move mobility division is profitable. “The good news is that the growth is there and the numbers are black, which is quite rare among our competitors in this kind of service,” Stellantis CEO Carlos Tavares said in February.Free2Move encompasses rental, car sharing, charging and fleet leasing.
The purchase will add 14 new European cities to Free2move’s seven existing cities in the US and Europe. It also removes the headache for Free2Move of having to negotiate parking with those cities as it expands, a big advantage.BMW and Mercedes have now exited both the car-share business and that of finding parking spaces after last year they sold ParkNow to Swedish company EasyPark.
Born from ride-hail app mytaxi and Hailo, FreeNow is less capital intensive than car sharing but keeps both premium brands in the world of mobility by aggregating a variety of different transport to allow users to book share cars, e-bikes, e-scooters, hire cars and ride-hail taxis. In total, the two companies claim the app can link users to 180,000 vehicles in Europe and last year the two claimed the number of transactions grew by 31% over 2020. When the day of autonomous taxi fleets does finally come, BMW and Mercedes will be able to direct a growing army of users straight to their cars.
Avis and Budget have been doing it for decades. 🙄
I'd love to know where the money is coming from. China?
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