Included the five-year contract approved late last month by CU’s Board of Regents and provided to The Denver Post on Tuesday was a clause that requires the new Buffs coach, who had a deal with competing apparel company Under Armour, to wear Nike-branded Buffs products, “as appropriate,” in his new role as CU football coach.
Coach Prime’s previous school, Jackson State, also had an apparel contract with Nike when the elder Sanders joined the program — before eventually switching to Under Armour. The contract features a clause that effectively opens a window for the renegotiation of salary and separation terms after the 2025 season, which would be Sanders’ third.
The contract, approved by an 8-1 vote by the Regents this past Dec. 22, also provides Sanders a budget of $200,000 annually to use on a private jet “for recruiting.”
The enslavement of it all! DeionSanders slavery in 2023. How can they make you wear it? Nike sponsoring the team?
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