Danielle Frankel’s Latest Collection Isn’t (Just) For Your Wedding Day

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Danielle Frankel expands beyond bridal and gives fans more opportunities to wear the brand with her new capsule collection.

Since first launching her label in 2017, Danielle Hirsch of Danielle Frankel has found success in shaking up the; she helped to redefine wedding style with offerings that are as modern as they are elegant. In recent collections, Hirsch has hinted at a departure from bridal in her designs—pieces like silk separates, lace trench coats, and dark-hued gowns that are so cool, brides want to wear them long after their wedding day.with the launch of her inaugural loungewear collection.

The timing for Danielle Frankel’s new capsule is smart. As the world continues to open up, there’s an appetite for comfort-first clothing polished enough to be worn out—a difficult balance to strike. Plus, theis fast approaching. “I thought this would be a great moment to add a product range that extends our brand into this new category of ready-to-wear. Lounge makes for a perfect gift for both oneself or a loved one,” says Hirsch.This capsule is just the beginning.

, evening, and ready to wear, the more we have the ability to understand the woman we are dressing and the needs within her wardrobe. This is just the beginning of that exploration,” she says.All products featured on Vogue are independently selected by our editors. However, when you buy something through our retail links, we may earn an affiliate commission.

 

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