College Football Postponements Jeopardize Fox, ESPN Ad Bonanza

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TV networks stand to miss out on hundreds of hours of Saturday sports programming and big chunks of advertising revenue this fall if the bulk of college football’s season doesn’t happen until next year

Walt Disney Co.’s ESPN and Fox Corp. stand to miss out on hundreds of hours of Saturday sports programming and big chunks of advertising revenue this fall if the bulk of college football’s season doesn’t happen until next year., which have deals with the networks, on Tuesday voted to postpone college football and other fall sports because of the coronavirus pandemic, a move that could prompt other high-profile conferences to follow suit.

“The season is clearly in jeopardy,” said Patrick Crakes, a sports-media consultant and former Fox Sports executive. Mr. Crakes said the networks that rely heavily on the Big Ten, Pac-12 and other conferences that are postponing their seasons are at risk of losing more advertising revenue than rivals that still have college football games to show this fall.

Fox and ESPN have multiyear TV rights for Big Ten football games and Pac-12 football and basketball, for which they paid a combined $5.64 billion. Fox also owns 51% of the Big Ten Network, a 24-hour channel that shows games and highlights from Big Ten games. FS1 and FS2, cable networks owned by Fox, also carry college football games.

Fox and ESPN declined to comment. Fox Corp. and Wall Street Journal parent News Corp share common ownership.

 

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Riddle me this Batman: If half of this country is carrying around over $1trillion in student loan debt, why are colleges dependent on sports to get by? Where is that $1,000,000,000,000.00 going?

Does this mean with revenue drying up that ESPN will finally cut loose Stephen A Smith and Max Kellerman?

espn NBCSports CBSSports FOXSports TheAthletic SInow Information in the United States of America.🌹🏡💲💵✈️🎺🍦🏀❤️

Mabye trump shouldn't have fucking lied to us about the pandemic that swept through our nation. Snarky thoughts and zero prayers.

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But how many lives will be spared❓‼️

Just open everything up. Whoever dies, dies. The country didn't shut down during the Spanish Flu, and it eventually went away.

Not to mention the schools themselves..$$$$. Get ready for bailout requests or hike in tuition. For those online classes.

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