Coca-Cola to Launch Hard Seltzer Drink

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Coca-Cola is planning to launch a boozy version of its Topo Chico sparkling water in the U.S.

Coca-Cola Co. said it plans to launch a boozy version of its Topo Chico sparkling water in the U.S. next year, plunging the soda giant into the market for alcoholic beverages.

With the move, the company joins the fray of beverage giants vying for market share as consumers flock to hard seltzer for its minimal calories and lower alcohol level. Americans spent $3 billion on hard seltzer in U.S. retail stores in the 52 weeks ended July 11, up 241% from a year earlier, according to Bump Williams Consulting Co.

 

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Im down for this

Hellsing OVA Redux, 'Get Real!' How important was it for stevia cola to be kept on the shelves. The night elf warden, 'house rules,' for endgame. Sleaze ball's the toilet brush' phenylalanine cola 21 Jump Street via the trade federation. Juice bag's double down or insurance.

Could of saved millions, Coke, on R&D if you had just put the cocaine back in.

Hey, the kids gotta get their drink on, too. These are tough times.🥂

Cc: jakobsansom

Kieferlm

Yesterday, Coke with coffee, and now Topo Chico with booze. Can’t anything just be left alone?!?!

lukeburbank Lukey-B, your agent here... Got a lead on a sponsorship...

The Dasani of hard seltzers. I’ll pass.

Wow! Never thought that they will get in to alcohol business

Sent A Coupple For US....? ................... ?

They'd make a killing if they were willing to sell an alcoholic version of Coke. Think of how many folks already use it for mixers. A rum and coke straight from the can would be a great seller.

Topo Chico tastes like feet

😂😂 sales have been down

Ain't no laws

leonbridges get on that sponsored train, mane....

If it doesn't taste like tequila, forget it..

attadshay

This about to SLAP if they actually use topochico

Well, I guess since we can't go to bars any longer, and restaurants are dying a slow death ....

This shit will whoop your ass

up2treble

Methinks iankar_ wants another sponsorship 😉

FrannLaBianco

YAY!!

HD_starr

The amazing and wonderful Cuba, have manged to create a Coca Cola that is far greater and more tasty than the USA one. Its sad how its not available worldwide. That one I would want to buy. Another evidence of great socialist Rule effects? Tu kola great with rum too. Designed.

Spin_Espi What say you?

The watery version is no good. There are too many other good sparkling waters without sodium. So I highly doubt I’ll try this.

Topo Chico literally tastes like dead ass.

Sir_Telwell

Look out WhiteClaw

Strictly_Lauren

I've drank plenty of Topo-Chico with whiskey!

Love it

DustinFerg BenVoytas

👍

How about they sell coke with rum in it

Sacrilege!

Come on you really expect people to pay big dollars for water

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