Caitlin Clark, next-gen hoops stars raise bar on women's game

Move over, Serena. Make room, Simone. A new superstar female athlete has captured the attention of American sports fans — men and women alike — shattering competition and viewing records in the process.

“I don’t think there’s much difference between the men’s and women’s games when it comes to college basketball. I think the popularity comes in with the icons that they have in the women’s game,” James said, rattling off the names of stars such as “Caitlin Clark is someone that has definitely made such a great impact on our game,” North Carolina State coach Wes Moore told reporters on Tuesday, after Iowa beat LSU in their Elite Eight matchup. “I bet ticket prices for the Final Four doubled last night. If you had some at face value, they might be a lot more valuable.”

The Monday game between Iowa and LSU, a rematch of last year’s title game, became the most-watched women’s college basketball game in history, according to Nielsen.pouring in 41 points and pulling in 12.3 million viewers for ESPN — more than last year’s World Series and four of the five games in the 2023

All those extra eyeballs have also meant more scrutiny — and occasionally more controversy. Some viewers of Monday’s game were upset that LSU players and coach Kim Mulkey were absent during the pregame playing of the national anthem. Many social media users, including Louisiana Gov. Jeff Landry, the state’s Republican governor, said athletes unwilling to honor “The Star-Spangled Banner” may risk forfeiting their scholarships.

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Be like Caitlin: Iowa's Caitlin Clark is inspiring a younger generation of playersCaitlin Clark has reshaped women's college basketball and the perception of it. The Iowa star has made a name for herself by breaking records and stretching the range of shooting possibilities to the midcourt logo. Up-and-coming players have taken notice, working to extend their range to be like Caitlin.
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Basketball superstars Caitlin Clark and Angel Reese meet again on MondayMonday's game won't end with a championship ring, but the stakes are still high. The matchup between two of college basketball's biggest stars will determine who will advance to the Final Four.
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Basketball superstars Caitlin Clark and Angel Reese meet again on MondayMonday's game won't end with a championship ring, but the stakes are still high. The matchup between two of college basketball's biggest stars will determine who will advance to the Final Four.
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ESPN, ABC pick up Caitlin Clark's story during the NCAA TournamentCaitlin Clark will make plenty of appearances on ESPN, ESPN2 and ABC for at least the next six months. It starts this weekend with the women's NCAA Tournament and will continue this summer when Clark has her rookie season in the WNBA. Iowa had only two away or neutral site games on ESPN2 after ESPN’s contract with the Big Ten expired.
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Caitlin Clark and Angel Reese's LSU-Iowa rematch nets a record audience for ESPNIowa and LSU drew the second-largest audience for any basketball game on ESPN since 2012, the network said. Reese said Wednesday that like Clark, she will leave college for the pros.
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Caitlin Clark vs. Paige Bueckers: How stars of Iowa, UConn compare ahead of Final Four matchupTwo of college basketball's marquee stars will face off in the 2024 Final Four. Here's what to know about Iowa's Caitlin Clark vs. UConn's Paige Bueckers.
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