Byron and Dexter Peart of Want Les Essentiels Launch Goodee, a New Marketplace for Ethical Homeware

The Montreal-based twin brothers who co-founded luxe accessories brand WANT Les Essentiels in 2000, are readying themselves for their next act:, an e-commerce platform that curates elegant ceramic pots, chairs, and pillows for highly-discerning, design-obsessed customers.

“Dex and I have had the idea at large for GOODEE for about three years, so we’re quite excited that right now the market has finally caught up,” Byron tells. The seed for GOODEE came after numerous dinner party conversations about how to navigate life in uncertain times. “I remember sitting at one dinner and Dexter saying, ‘There are at least hundreds of thousands of people having the same conversation at this moment.

Brands they have already begun working with include ecoBirdy, a brand creating children’s chairs out of recycled plastic toys, and Haeckels, a skincare brand derived from seaweed and natural minerals. Ultimately, they aim to create searchable criteria where individual consumers can connect with products that cater to their specific interests.

The three pillars of the brand, they say, are, “Good people, good design, and good impact,” which reads as an extension of the four core principles they used to co-found WANT: beautiful, intelligent, universal and purposeful. Their focus on carrying “beautifully designed products are actually built to last” demonstrates consistency in brand values which suggests GOODEE is the real deal.

GOODEE’s bid to help shift the visual identity of ethical consumption away from wrinkled linen and Birkenstocks just might work. If Byron and Dexter Peart have succeeded at anything, it’s ensuring that simple is synonymous with beautiful and luxe doesn’t compete with practical. Their thoughtful, design-first approach may be just what the world needs to finally merge the twin pillars of ethical consumption and good design.

Source: News Formal (newsformal.com)

United States Latest News, United States Headlines

Similar News:You can also read news stories similar to this one that we have collected from other news sources.

Do you hear the people sing? Not in ChinaChinese streaming services block a tune from “Les Misérables” that has been a popular protest song in Hong Kong Your journalist appears a little oblivious: Protesters do not sing “Do You Hear the People Sing?” bcuz it’s cheery (hello, les miserables). They sing it in the same spirit that made Patrick Henry declare “give me liberty, or give me death!” 我去，编辑太懒了，这些句子用了三十年，每次都调整一下主语就可以发文章，哈哈哈😀😀😀 you know there are videos being blocked the the USA right now, right?
Source: TheEconomist - 🏆 6. / 92 Read more »

The One Ethical, Sustainable Bag You Need For Travel, Work, And Everyday LifeJoining her twin passions for beauty and the environment, Kathleen Murphy tapped into her life purpose by founding Kamen Road. The company creates ethical, sustainable, natural, fair trade bags that are designed to fit all your needs for travel, work, and life.
Source: ForbesWomen - 🏆 477. / 51 Read more »

Fashionista's Complete Beginner's Guide to Ethical Fashion CertificationsA handy cheat sheet for keeping straight what labels like Fair Trade, Bluesign and B Corp mean.
Source: Fashionista_com - 🏆 474. / 51 Read more »

CAA Launches New Business Summit for Young Executives (Exclusive)CAA Convene will kick off with a two-day conference June 26 at the Ojai Valley Inn. Pictures of youth Londo Molari would be hundreds of years old by now. Young?
Source: THR - 🏆 411. / 53 Read more »

France's Le Pen unveils new far-right European Parliament groupThe Identity and Democracy Party, formerly known as the Europe of Nations and Freedom Party, becomes the assembly's fifth-biggest bloc, immediately after the Greens. Lan oğlum haber kanalı sayfasısın yurtdışında takipçin etkileşimin yok. Birşeyler yapmayı düşünmüyor musun bu konuda admin? Hangi çağdayız
Source: trtworld - 🏆 101. / 63 Read more »

Amazon's new $2 billion startup Deliveroo wants to reduce cooking to being 'purely a hobby' over the next decadeSpeaking at a technology conference this week, Deliveroo cofounder and CEO Will Shu said the kitchen may no longer be a daily domain for people.
Source: BusinessInsider - 🏆 729. / 51 Read more »