BTS’ V Croons New Single ‘FRI(END)S’ in Luxury Live Performance Video

superstar’s emotional solo ballad “FRIS.” The clip cut in collaboration with French luxury brand Cartier is dripping in swag, opening with a tight shot of the singer’s face as the song’s spare, R&B backing tracks oozes out and V sings, “You’re in my head/ I had plans for the weekend/ But wound up with you instead/ Back here again/ Got me deep in my feelings.”

As the camera pans back, we catch a glimpse of V standing in the opulent Cartier Maison Cheongdam “La Résidence” showroom in Seoul, dressed in wide-leg tan pants and a brown sweater vest over a cream-colored shirt and a burgundy tie, with a generous compliment of Cartier gold pieces on his wrists, fingers and ear. The soaring-ceiling, elegant interior of the high-fashion brand’s Seoul storefront rises around the singer as he laments the friend-zoning in the track., in September.

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