Box Office: Hollywood Is Using Diversity To Justify Potentially Doomed Franchise Reboots

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Hollywood is using inclusivity and diversity as an alibi for rebooting outdated franchises and past-their-prime properties

Diversity is not a hindrance to getting general audiences in the theaters for something eagerly anticipated, but inclusivity is not a carrot for something they don’t want to see. Audiences flocked toForce AwakensIts new protagonists were Daisy Ridley, John Boyega and Oscar Isaac, a bonus which contributed to post-debut legs following a $248 million opening and strong word-of-mouth. Trying the same trick withmovie.

movie or the “first” Miles Morales movie and rehashing an existing I.P. with a “But this time he’s not a white guy!” hook. Jason Momoa as Arthur Curry would have made less of an impact had it been the thirdfranchise following ones starring, offhand, Matt Damon in 2000 and Channing Tatum in 2007. Maybe Hollywood should have expanded its casting/filmmaking palate when these franchises were fresh, new and/or popular.

 

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