Binge eating ‘mukbang’ videos are helping some people lose weight

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Earn more than $1 million by eating piles of BBQ on YouTube? We'll bite.

NEW YORK — While trying to lose weight, Becky Beach found assistance in an unlikely place: thousands of online videos featuring people binging on massive amounts of ramen, burgers, chicken wings and seafood boils brimming with crab and lobster.

Cobb said it’s “fun and soothing” to watch people dip food in sauce and “eat with so much enjoyment.” The footage transports her to “a different place” and “has a way of making you leave reality for a second, sort of like a good book.” Gaskin has some advice for critics who say the excess of mukbang promotes an unhealthy lifestyle: “If you don’t like it, don’t watch.”

At 4-foot-11 and about 130 pounds, Gaskin said she’s able to put away the amounts of food that she devours on camera due in part to her high metabolism. During a 30-minute video, she said she may actually eat for only 11 to 15 minutes.

 

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