Hair salons have been shuttered for months. Ditto for nail salons and retail beauty stores. While in many regions of the country these establishments are just starting to open their doors again, one thing’s for certain: there’s no going back to business as usual. That means makeup artists, hairstylists, nail techs and others in the beauty industry may not have full-time work to go back to, even after months of surviving without a paycheck.
The Impact of COVID-19 on Stylists: “I have spoken to a few artists who are actually moving out of California because they can’t pay their rent or other bills. Most of us have not received a paycheck since March and to my surprise, many still are not eligible for unemployment even with the CARES ACT enacted,” Dueñas says. “I know of at least 20 people who will not be going back to makeup or hair because they can’t afford to build back up.
Why Community in Beauty Matters: “I’m a huge advocate for Support Creatives because what it’s doing is a game-changer and so needed. In this time when everyone feels so singular and possibly marginalized because of the revolution in this moment that we’re having in society, it’s great to have a community and it’s great for artists to rally around other artists and weave a bit of activism or charity work and philanthropic efforts in our artistry,” he says. “It’s the most modern direction forward.
Finding Creative Solutions in Tough Times: “Sometimes tragedies wake us up and make us stronger. I think that this experience has made us look inward and think outside the box to stay creative,” says DeLeön Ramîrez. “I personally feel excited and inspired again, whereas before this pandemic, I was feeling burnt out and uninspired. I think we have also realized that we can accomplish so much with a lot less than we thought. Things can not go back, we are always moving forward.
The Power of Artists Supporting Artists: “I know how the support of my artist community helped get me through one of the roughest periods of my career. I want to pay it forward and make sure that as many other creatives as possible have the opportunity to feel and experience that as well.”
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