“It's associated with Beyoncé, in some way, so it’s a cool thing, you know?” says Knowles-Lawson. “And it’s working, because people are still going to testing sites.”The testing locations kept that cool factor in mind. As volunteer medical professionals from the United Memorial Medical Center administered tests , DJs spun the latest hits from Beyoncé and other artists.
Knowles-Lawson also wanted to stress health and wellness more holistically, so other products including vitamins, grooming supplies, toilet paper, gloves and masks were also handed out, thanks in part to the campaign’s partners including Procter & Gamble, Matthew 25 Ministries, supermarket chain H-E-B and TWC Logistics Trucking. “People are getting upset when they see people with no mask on, but a lot of people just don't have them,” says Knowles-Lawson.
That the campaign took place on Mother’s Day weekend was just a coincidence, but was still a fitting time for the mother-daughter collaboration to launch. Knowles-Lawson, who grew up impoverished in Galveston, Texas, has always sought to instill the give-back mentality in her daughters, Beyoncé and Solange. “It was five kids at home, and my sister had eight children, and they were always at our houseour little two-bedroom house,” recounts Knowles-Lawson, with a laugh.
And the #IDIDMYPART campaign isn’t limited to Houston. It’s challenging other celebrities to continue the initiative in other cities nationwide. Several have already answered the call. Tyler Perry has vowed to implement the initiative in Atlanta, Octavia Spencer aims to set up sites across Mississippi, and Cookie and Magic Johnson will lead the charge in Detroit.
“Nothing would make me happier than to see people use their platforms to get this information out,” says Knowles-Lawson. “People are getting testing who wouldn’t otherwise. We can keep the momentum going.”
brianne_garrett Beyoncé & her lovely mother TinaKnowlesLawson showed their class to take their money & give it to people in need.. Very nice to see good news for a change. But It’s ASHAMED they have to do it! Should’ve already BEEN DONE!
brianne_garrett Please distribute Vit D too
brianne_garrett Y’all messy for using that picture of all the photos she has
daumti brianne_garrett Aaaaaaaaaa
brianne_garrett Y'all could've used ANY other pic
brianne_garrett jail to whoever picked this photo
brianne_garrett a real queen
lemonyonce brianne_garrett Support Covid-19 relief Check out the SavageRemix feat. Beyoncé if you haven't yet: • Apple Music: • iTunes: • Amazon: • Spotify: • TIDAL:
lemonyonce brianne_garrett Why don’t I see hey y’all
poolsdrunk brianne_garrett That photo 💀💀
brianne_garrett “Accelerated corona virus testing”,? What does this mean? Not from the dictionary point of view.
brianne_garrett What does undeserved communities mean...? And why didn’t y’all use a photo that was relevant to the topic?
brianne_garrett It’s a damn shame when your own federal government do not care about testing or as he said....
brianne_garrett realDonaldTrump
brianne_garrett Of all picture why this one tho?
brianne_garrett This is what I've been promoting to anyone that would listen. Everyone should get tested!
brianne_garrett Show Beyonce some love in the 2000sSongsWorldCup 🏆
brianne_garrett
beyhivedc brianne_garrett not this picture 😭
brianne_garrett I’m curios why y’all chose this particular picture
brianne_garrett 🐝🐝🐝🐝🐝🐝🐝🐝🐝🐝🐝🐝🐝🐝🐝🐝🐝🐝🐝🐝🐝🐝🐝🐝🐝🐝🐝🐝🐝🐝🐝🐝🐝🐝🐝🐝🐝🐝🐝🐝🐝🐝🐝🐝🐝🐝🐝🐝🐝🐝🐝🐝🐝🐝🐝🐝🐝🐝🐝🐝
brianne_garrett ElectricCoinCo 🚀
beyhivedc brianne_garrett Next times tell us her true net worth
brianne_garrett Truly powerful people realize that their strength lies in being rooted in their community. When you care about people, and they know it, they care about you in return.
brianne_garrett
brianne_garrett This is wonderful! JeffBezos could help with vaccine creation and testing also, along with others of tremendous means.
brianne_garrett Cara buat duit dengan menulis
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