Barbie launches 2020 Campaign Team set of dolls to educate and inspire future leaders

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The aim of the latest launch is to show girls public leadership roles while also elevating their interest in how they can shape the future.

Ella Rogers, 2, is spreading smiles after an adorable video of her was viewed by thousands.On July 28, Mattel, Inc. debuted the Barbie 2020 Campaign Team set that features four diverse dolls in roles such as candidate, campaign manager, fundraiser and voter.

"Since 1959, Barbie has championed girls and encouraged them to be leaders whether in the classroom, community or someday, of the country," said Lisa McKnight, SVP and Global Head of Barbie & Dolls, Mattel in a"With less than a third of elected leaders in the U.S. being women, and Black women being even less represented in these positions, we designed the Barbie Campaign Team with a diverse set of dolls to show all girls they can raise their voices.

She continued,"Our goal is to remove barriers to leadership by giving girls the tools to imagine and play out their future roles."Mattell launches a new set of Barbie campaign dolls.Images of the dolls show that they all have different ethnicities, body types, hair textures and fashion styles.

 

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Well, at least that would be better than the schools! Don’t like what the schools are teaching!!! 👎😖🖤

How can a child young enough to play with a different nationality Barbie, think they will be a world leader?

Dont forget about Sewerage plant workers, waste management and coal mining.

Activist Barbie 👊🏽

You people are demonic!

Shape the future of herself... not others... thanks!

Trans Barbie

Yet still so much revolting hot pink! So outdated. Next.....

That’s awesome. Can we let the girls play sports against one another as opposed to having them compete against boys, too? WomensRights

Girls aren’t leaders?

Is this some crazy turn of events where a company starts doing more for children's futures than parents/government? The rare occasions where profit aligns with morality.

Can we please have a Barbie that weighs more than two ounces?

Meanwhile, in the real world, places where gender equality is the highest also have the lowest rates of women in 'public leadership roles.' Boys and girls are different. Physically and mentally.

Make you your mind, Mattel. Gender neutral, genders? I'm dizzy.

Don’t skimp on the tits! Modern liberated chicks can have nice tits too!

Praise be!

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