Following Bad Bunny in sheer number of wins was Farruko with his juggernaut hit “Pepas,” which won the coveted Hot Latin Song of the year award, as well as sales, streaming and Latin rhythm song of the year. Karol G was the top female artist of the awards, winning Hot Latin Songs and Top Latin Albums artist of the year, female, while “Mamiii,” her collaboration with Becky G, won Hot Latin Song of the year, vocal event.
Rauw Alejandro and regional Mexican stars Grupo Firme and Eslabón Armado all took home two awards each, as did 18-year-old Mexican newcomer Iván Cornejo, who won the very important new artist of the year award. The producer of the year award once again went to Tainy. While Bad Bunny may have dominated the charts, the list of winners represented a vast array of Latin genres and artists ranging from icons to newcomers, including Rosalía, Wisin y Yandel, Romeo Santos and Christian Nodal.
That variety was also present in the special awards. Pop superstar Chayanne was feted with the Billboard Icon Award, while Nicky Jam received the Hall of Fame Award for his success as a reggaeton trailblazer, but also as a successful personality in film and media. The Spirit of Hope Award for philanthropic endeavors went to
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