Apple's late iPhone launch temporarily wiped $100 billion off its stock value

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The late launch of new 5G phones caused Apple customers to put off buying new devices, leading the company to report the steepest quarterly drop in iPhone sales in two years $AAPL

customers to put off buying new devices, leading the company on Thursday to report the steepest quarterly drop in iPhone sales in two years.

Even as booming sales of Macs and AirPods boosted overall revenue and profit above what analysts had expected, iPhone sales dropped 20.7% to $26.4 billion. Apple said revenue and profits for the fiscal fourth quarter ended on Sept. 26 was $64.7 billion and 73 cents per share, compared with analyst estimates of $63.7 billion and 70 cents per share, according to IBES data from Refinitiv.But the flagship iPhone 12’s announcement was delayed until Oct. 13, several weeks later than usual, meaning no opening-weekend iPhone sales are included in the fourth-quarter results.

The iPhone 12 release timing drove down sales in Greater China by 28.5% to $7.95 billion. Cook said he expects the new 5G devices to help iPhone sales recover in China. FILE PHOTO: A customer has his temperature taken while in line outside an Apple Store to pick up Apple's new 5G iPhone 12, as the coronavirus disease outbreak continues in Brooklyn, New York, U.S. October 23, 2020. REUTERS/Brendan McDermid/File Photo

Cook told Reuters that Apple has 585 million paying subscribers across its platforms, up from 550 million the previous quarter and closer to the goal of 600 million subscribers that the company set out for the end of calendar 2020.

 

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They’ll be fine

Apple advertising that 5g is finally coming was huge news to millions of people using 5g phones while watching the reveal in high definition from 5g networks all around the world..... Innovation...

They should buy pineapple

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