Apple announces expected iPhone launch event, stock nabs another record

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Apple has scheduled an event for Sept. 14, at which the tech giant is expected to announce its new line of iPhones. The company said the event will launch at 10 a.m. Pacific time.

Apple Inc. shares closed at a record high for a third straight session Tuesday after the tech giant scheduled an event for Sept. 14, when a new line of iPhones is expected to be unveiled.

The next benchmark on the horizon is a close above $157.29, which would push Apple’s market valuation above $2.6 trillion for the first time ever, according to Dow Jones market data. iframe.twitter-tweet { width: 100% !important; } That video, and reportedly an experience included with the invite sent to special guests, employs imagery that evokes mixed reality.

“From a spec perspective, we have increased confidence that iPhone 13 will have an eye-popping 1 terabyte storage option which is double from the highest Pro storage capacity today and will also include a number of key enhancements with Lidar across all iPhone 13 models,” Ives, who has an outperform rating and a $185 price target on Apple shares, wrote.

 

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