The 1990s have long been established as one of the most revolutionary eras for fashion. A decade dominated by supermodels, modern minimalism and simplistic glamor, the fashion world was overhauled by new trends that dared to normalize the countercultural and bridge the gender divide.
For FW 2021, AMI Alexandre Mattiusi reminisces on 1990s New York City fashion trends in its latest release including a short film titled, starring one of today’s biggest supermodels, Adut Akech. The short film kicks off in AMI’s hometown of Paris, capturing the Sudanese-Australian darling posing alongside the Eiffel Tower. Cut to scenes of models fashionably arriving to set and the chaotic backstage prep of hair and makeup.
“The Fall-Winter 21 collection is a very special one, a collection that deserved to be filmed so I could fully showcase its colors, joy and high energy,” Mattiusi explains. “Through this digital presentation, I wanted to echo the fashion shows that I followed through my childhood, the period that would later have a huge influence in my decision to become a designer.”
Easy elegance is redefined and reintroduced to a whole new generation of fashionable it-girls. It’s chic, wearable, accessible and perfectly on brand with the nonchalant ethos of the Parisian fashion house.
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