American Eagle is falling into one of retail's most dangerous traps as it reports 'softer demand' for its clothes

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American Eagle Outfitters earnings missed expectations on Wednesday, which the company attributed to 'softer demand' and heavy discounting.

American Eagle Outfitters has an inventory problem. The teen retailer posted results that missed Wall Street expectations on Wednesday, which the company attributed to"softer demand" and heavy discounting. Sign up for Business Insider's retail newsletter, The Drive-Thru, to get more stories like this in your inbox. Visit Business Insider's homepage for more stories.

American Eagle Outfitters has an inventory problem. The teen retailer posted results that missed Wall Street expectations on Wednesday, which the company attributed to"softer demand" and heavy discounting. Sign up for Business Insider's retail newsletter, The Drive-Thru, to get more stories like this in your inbox. Visit Business Insider's homepage for more stories.

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In México since 2014 prices went up around 50% because of the devaluation of the peso, so it became difficult to acquire their clothing.

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