AMC’s valuation is a date with derangement

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Anyone who saw 2020 summer sci-fi blockbuster “Tenet” knows that a fantastical narrative can still attract a modest crowd. The same principle applies to movie chain AMC Entertainment (AMC.N). Its shares have popped in recent weeks after its adoption as a so-called meme stock by speculative traders. At one point Thursday, AMC had a market capitalization of over $37 billion, roughly 100 times its value at the end of 2020.

Fresh popcorn is pictured at a AMC theatre on reopening day during the outbreak of the coronavirus disease , in Burbank, California, U.S., March 15, 2021. REUTERS/Mario Anzuoni

. Its shares have popped in recent weeks after its adoption as a so-called meme stock by speculative traders. At one point Thursday, AMC had a market capitalization of over $37 billion, roughly 100 times its value at the end of 2020. similar valuation is around 2 times its equivalent estimated sales. Assuming AMC should trade like its peer, the movie theater chain would have to quadruple its revenue from 2019’s pre-pandemic level – adding an extra $18 billion – to justify its current share price.

 

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