Amazon Teams With L.A. Businesses to Offer 1959-Era Prices for 'Maisel' Emmys Stunt (Exclusive)

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Exclusive: Amazon teams with L.A. businesses to offer 1959-era prices for Maisel Emmys stunt

In the era of Peak TV, with hundreds of networks and shows fighting for a share of TV Academy members' attention, it is hard to come up with a campaign stunt that actually gets people excited — but the team behind the Emmy push for Amazon Prime'sMaisel

Day" in Los Angeles, more than 25 LA-area businesses with partner with the streamer to "take a trip back in time to 1959" and "offer customers the chance to eat, drink, primp and have a night out on the town at retro prices" — all in celebration of the hit show that landed 20 Emmy nominations its second season, the most for any comedy this year, including best comedy series and best actress in a comedy series , both of which it won last year for its first season.

All Angelenos — not just TV Academy members — will be able to purchase 1959-style glam like Midge Maisel's with a make-up application for $2.

Source: Entertainment Trends (entertainmenttrends.net)

 

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