The capability, unveiled at Amazon’s Re:Mars conference in Las Vegas, is in development and would allow the virtual assistant to mimic the voice of a specific person based on a less than a minute of provided recording.
“These attributes have become even more important during the ongoing pandemic when so many of us have lost ones that we love,” Prasad said. “While AI can’t eliminate that pain of loss, it can definitely make their memories last.” Amazon’s push comes as competitor Microsoft earlier this week said it was scaling back its synthetic voice offerings and setting stricter guidelines to “ensure the active participation of the speaker” whose voice is recreated. Microsoft said Tuesday it is limiting which customers get to use the service -- while also continuing to highlight acceptable uses such as an interactive Bugs Bunny character at AT&T stores.
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