After 'Civil War' and mainstream success, can indie darling A24 keep its cool?

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'Civil War's' overperformance at the box office proves that A24's brand is strong enough to open a divisive $50-million about a dystopian America.

Earlier this month, indie studio A24 released a provocative promotional image for its latest film, 'Civil War' — depicting a map of a dystopian America divided into surprising alliances between the states.

The 2024 slate is thin, thanks to last year’s writers’ and actors’ strikes. But that’s not the only cause for concern. Studios are cutting budgets, which means fewer movies. A24 didn’t present at CinemaCon. Neither did its closest rival, Neon, though that company did screen an upcoming comedy, “Babes.” Sony Pictures’ film boss Tom Rothman did not take the Colosseum stage this year, depriving the festivities of much pro-theater chest-beating.

 

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