After chip breakthrough, Huawei launches fresh lineup of phones to challenge Apple in China

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Huawei launched the Pura 70 series of smartphones on Thursday in a bid to continue its resurgence in China and ramp up its challenge to Apple in the market.

Huawei launched the Pura 70 series of smartphones on Thursday in a bid to continue its resurgence in China and ramp up its regional challenge to Apple.

Huawei has packed the devices with premium smartphone features and at price points that directly compete with Apple's iPhone 15 range.Huawei launched a fresh line-up of smartphones on Thursday in a bid to continue its resurgence in China and ramp up its challenge to It's the latest sign of growing confidence from Huawei, after the company last year quietly launched its Mate 60 smartphone, whichin the first six weeks of 2024, according to Counterpoint Research, while Apple iPhone sales dropped 24% across the period.

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