Photo: Rob Sutton Over the many decades of Robbie Fairchild’s career , he has been lavished with more opening-night bouquets than would fill a stadium. Growing up in Salt Lake City with a wildlife-biologist father gave Fairchild a healthy appreciation for nature, but it was his time spent in London as part of the Original London Company of An American in Paris that he really discovered his second calling.
Fairchild enlisted his friend and fellow performer Adam Perry to work with him on creating arrangements, as the business has quickly grown since he started in early July. “I needed somebody who is both in the theater world and an incredible florist,” Fairchild says. “That was a no-brainer for me: It was my friend Adam Perry.” Fairchild can be seen below standing in his new apartment in his open living room/kitchen, where the pair work on a five-foot-long table.
Robbie Fairchild, right, and Adam Perry. Photo: Ryan Steele Fairchild at the flower market. Photo: Ryan Steele The posters created for boo.kay include lyrics from Broadway shows. “It was fun for my art director to go through and figure out how many flower references he could find in musical theater,” Fairchild says. “And the color-blocked squiggles represent the mezzanine curvature in the David H. Koch Theater.
“I figured we would do four different vibes,” Fairchild says of the variety of arrangements he and his team create. This one, the “Scene Stealer,” is composed of Red Mohican Allium, Silver Brunia, Preserved fan palms, and dried areca palm. Photo: Rob Sutton Each arrangement has a decidedly different character. “I kind of feel like when I go to the flower market in the morning, it’s like casting,” Fairchild says.
This arrangement with hanging amaranthus, pin cushion protea, and dahlias has a dramatic flair. Photo: Rob Sutton Fairchild at home. Photo: Ryan Steele If you’re really lucky, your flowers might just get delivered by Robbie Fairchild himself. However, that tended to happen more in the early days. His business has grown now, and he is also going to auditions and working with dancers and choreographing and directing a film for Ballet X’s digital season.
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