More than 100 million people are Amazon Prime members in the U.S. alone, according to research firm Customer Intelligence Research Partners. Millions of them pay $119 per year for an annual membership — or $59 if they’re students — so they can get access to free two-day shipping for myriad items , as well as streaming movies and TV shows and a library of digital music.
Even without the free one-day shipping, experts say the perks are often a great deal — and that’s particularly true if you’re a frequent Amazon shopper, as the free shipping is still typically the biggest value proposition for consumers. Indeed, Prime tends to make a lot of sense for people who: shop at least a couple times a month on Amazon; tend to buy items sold through Amazon ; often purchase inexpensive items ; and like fast shipping.
Hundreds of dollars in cash back. This one requires Prime members to get the Amazon Prime Rewards Visa Signature credit card, but if you’re a frequent Prime shopper who pays her bill in full and on time, it may make sense, says Bodge. Perks include 5% cash back on Amazon and Whole Foods purchases, as well as between 1% and 2% cash back on non-Amazon purchases and additional benefits like travel accident insurance, baggage-delay insurance and purchase protection.
“Another benefit to Amazon Prime [for videogame enthusiasts] is Twitch Prime, which offers ad-free access to Twitch's game streaming service and lets fans keep up with e-sports and other game-related programming,” says Stephen Slaybaugh, a consumer analyst with DealNews.com. You can follow Twitch Prime on Twitter to see what games it has.
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