Startups obviously have limited budgets so it’s crucial to quickly find the highest-ROI ad campaigns. You’ll need to experiment with several platforms based on your target demographic, and identify promising campaigns. More than two-thirds of audiences who use Facebook and YouTube are adults, according to a. Whereas Instagram and Twitter have a significantly lower adult user-base.
“It’s a challenge to sell hardware online but we ensure that users are satisfied with our product and recommend it to friends, leave comments and motivate the audience,” says Ruslan Vinahradau, CEO of“We are reaching out to target audiences through Instagram, Facebook, YouTube and other social platforms. But our marketing approach is not built around the topic of security.
And one silver lining is that people are more readily available at the moment. “In this new normal of remote work and digital experiences, continuing to connect on a human level and develop real relationships can be incredibly impactful,” says Misti Cain, Founder of, a digital strategy company. “Manually reaching out to people and entrepreneurs via social has enhanced my network tenfold and propelled my business forward exponentially in this past month alone.
, a modern shoe repair shop located in the Arts District of Los Angeles specializing in custom resoling and sneaker repair.When marketing your offering, leverage the current landscape. There are millions of students and unemployed workers who can help small businesses. And it doesn’t have to break the bank.
Source: News Formal (newsformal.com)
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