You know those parts of the country where the locals say,"If you don't like the weather, wait five minutes, it'll change?" We're starting to think the same mechanisms are at work on Ford F-150 Lightning pricing but on a three-month timeframe. Just going back to last July, Cars Direct reported Ford cut prices on the 2023 F-150 Lightning anywhere from $6,079 to $9,979.
Fast forward three months to January of this year when Automotive News covered new higher pricing for all but one trim in the 2024 range. This time, the Pro rose $5,000 to $57,090 after destination, the XLT trim going up $6,500 to $67,090, the XLT also dropping its Extended Range option. The Flash, just three months after its announcement, climbed $3,500 to $75,590.
Another three months have passed, and Cars Direct says it's seen a dealer bulletin laying out more price adjustments, this time in the buyer's favor. The new sums: The prices and differentials were confirmed by a thread at the F-150 Lightning Forum based on information in a Ford dealer video. We would confirm them on Ford's retail web site, but as of writing, the 2024 F-150 Lightning hasn't been uploaded, only the 2023 truck appears on the site. With plenty of 2023 Lightnings still in dealer inventory, keen shoppers can find deals and trims the the 2024 doesn't offer.
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