Will Coronavirus Shut Down Paris Fashion Week?

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With masks, hand sanitiser and dramatic air kissing now standard procedure at the Paris catwalk shows, the front row is getting to grips with the face mask selfie. But will coronavirus succeed in shutting down the final week of autumn shows?

, the Milan-based editor-turned-entrepreneur who runs the colourful womenswear label La Double J, decided to cancel the dinner she was due to hold on Tuesday evening in celebration of her collaboration with the shoe designer Fabrizio Viti.

“On Monday evening, Fabrizio called me telling me the mood in Paris was very sombre, and very concerned, and so we felt it was not an appropriate time to be celebrating,” Martin said, in a call with Britishon Wednesday 26 February. “To be perfectly honest with you, I was not particularly nervous about coming to Paris. I think there is a little bit of hysteria, a little bit of a lack of education. But equally, when things like this happen, I am very much like: Go with the flow.

De Betak had made the decision to close his Shanghai office when the epidemic broke out, but work is starting again. “Our industry is so dependent on China, for manufacturing, production, shows, events, clients. [But] I don’t believe in panicking. I read the news that comes in every hour and I make up my mind. Of course, lots of our big projects in China are put on hold for now, which makes total sense.

 

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