This Brother-Sister Duo Is Shaping The New Look Of Indian Minimalism

“I’m interested in planets and just outer space in general – I’m obsessed with the moon,” says Shruti who designs the astronaut-style jumpsuits and star-strewn jackets. Harsha, on the other hand, is behind the brand’s attention-grabbing lookbooks, includingGrowing up in Chennai in eastern India, Harsha and Shruti were surrounded by the arts. “Our dad is a cartoonist, and our mother is a fine artist, sculptor, and painter,” says Harsha.

“We wanted to bring both of our ideas together, and make something bigger than what we could have done independently,” says Harsha.To lay the groundwork for their label, Harsha and Shruti both felt it was essential to dismantle the divide between womenswear and menswear. “It is a hard market in India, because people still don’t really understand unisex clothing,” Shruti says. “It’s up to us to educate them. It took us a while to get the fit right.

All white articles are racism but all black ones by a man who used black racism to abuse people as he climbed the greasy pole is acceptable

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