This year the BBC Philharmonic Orchestra is turning 100 years old. To celebrate the centenary of the orchestra, the BBC has given its branding a total refresh – and it is absolutely stunning.
With beautiful pastel colours and gorgeous fuzzy, airbrush-style textures, the Modern Designer's campaign design for the orchestra perfectly encapsulates the delicacy and hubbub of orchestral music. But not only are the designs easy on the eye but the illustrator, Sophie Douala, has also filled the designs with exciting Easter eggs.
Lead designer on the project, Jack Kimberley, has explained,"The framework of these cards presented a perfect opportunity to showcase the BBC Philharmonic’s history through a series of illustrations ranging from the abstract to the literal". With the gorgeous, soft palettes and geometric designs, I love this campaign. It reminds me of the brilliant 90s pastel aesthetic of the brand new
Source: Entertainment Trends (entertainmenttrends.net)
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