The Knitwear Brand Drawing From History’s Women of Character

is a brand born out of the desire to create no-nonsense knitwear that is both useful and beautiful. The founder, Carolyn Yim, is a third generation knitwear maker whose aunts, uncles, parents and grandparents were all in the knitwear business.

In order to integrate that feeling of relaxed elegance and intention, Carolyn went through archives of how noted women writers, philosophers, painters, photographers and filmmakers dressed. She soon discovered that their style was all woven together by a common thread – a simple white shirt and a great sweater.

This level of sophistication can also be found in Ply-Knits’ campaign photos – a woman lounging gracefully, part of her face obscured by a floral arrangement, another girl interacting with a group of white doves.

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