Pantone has teamed up with the Swedish company Intimina to devise the colour fronting its campaign, ‘to empower and encourage people, regardless of gender, to talk in more detail about menstruation’.
Does anyone (other than male science teachers) really use the word menstruating) ? Surely most people in the 20th century call it a period.
A curse upon them.
What are you, allergic to the word 'women'? It's not 'people' who menstruate, it's WOMEN. It's not 'people' who have been punished and shunned since forever for menstruating, it's GIRLS AND WOMEN. You can say the words. They're not all gross and bloody and ooky.
'People who menstruate', eh? We used to have a word for them...
Perhaps Pantone can introduce shades of brown according to the Bristol Stool Chart.
Never seen menstrual blood that colour, no.
‘People who menstruate’ ? Women then 🤦🏻♀️
No, the reality is this needs a paint fan deck with various shades, tones and hues. THEN, maybe.....
🤔
Stigma? Women menstruate and have since the dawn of humans. What's the stigma? This is soooo stupid, Pantone!
I need lipstick
bookslutpod huge thanks to Pantone for this. There’s surely an episode here
Sooooo old fashioned.
Seriously?
People who menstruate. Uggh.
Bit of an unfortunate company name in the circs. 'Pant On(e)' as in 'On your pants'? Are they going to launch a new cream color called 'Wet Dream White' as well?
Pantone Pussy alliteration
Will this new color be listed in the next PMS book?
Next month: skidmark brown, to give confidence and embolden gammons what shit themselves in anger when watching dance routines on Britain’s Got Talent.
Must have been a quiet week in the creative department
This doesn't empower or embolden women. Quite the opposite actually. It puts pressure on women to use cult-like terms, language that is dehuminizing. No wonder the Guardian wrote a piece on it! Well done! theguardiandoesntcareaboutwomen
'people who menstruate' .. oh do grow up - the word you're looking for is 'women'.. let's not erase the identity of the majority to appease a minority of morons..
Every woman that has ever menstruated will know that periods are not actually RED
It's what the world has been waiting for.
But it's blue in the adverts?
I grok the rational behind this, but if women are visiting their GPs because their period won't be precisely the right color in a few years, this will likely be why. Can we please stop trying to normalize other people's bodies? Pantone
Why is it the Western world's responsibility to bring the stragglers up to speed on menstruation? This is so tryhard embarrassing for a formerly professional and respectable company.
Periods are gross. So is defecating. Such a weird world we live in.
Rofl
Oh FFS 🤯
How about a shade of brown for those with ibs, colitis etc. Let's get inclusive with all bodily discharges.
So it's red?
Pantone's schtic will do nothing to change stigmas. Besides, that looks like a holiday red, and let me tell ya, menstruation is no holiday!
Does it come with clots?
vagina_museum floschechter DrJenGunter
Ummmm but, that’s not the right colour......
How exactly does this color ‘embolden people who menstruate to feel proud of who they are’ like no shade of red has ever done in the past 🤷🏽♂️🙄
How exactly does this color ‘embolden people who menstruate to feel proud of who they are’ 🤷🏽♂️
Brings a new meaning to having the painters in.
x/ and the other bodily functions? y/COUM Transmissions z/
Can they do one for IBS?
Good!
Oh fk off
I love this!
Nice shade n'all but nothing like the colour of menstrual blood
Great. Can't wait to specify Period Red when I order my new Mondeo.
'emboldens people who menstruate to feel proud of who they are' Not so proud as to adopt a collective noun for themselves though, eh?
Oh great, the old 'people who menstruate' bullshit. More woke crap from
Ridiculous. Just WHY ?!?
(you should've whispered that)
Periodt.
Disgusting
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