OK! beauty director Lynne Hyland investigates the beauty cocooning trend

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We just HAD to try this!

It’s the most wonderful lazy afternoon. My eyes are closed and I’m basking in a drowsy heat, drifting in and out of sleep. The air around me is filled with a coconut suncream aroma and the sound of waves lapping at the shore.

With the world closing down all around us, there’s a fresh desire to find comfort within our own four walls. Pinterest has tipped cocooning – the idea of immersive pampering rituals – to be one of the biggest trends of 2021, and that was even before the advent of lockdown 3.0. The DIY version comes in at a not-entirely restful £399, but it promises a raft of benefits, from collagen and serotonin boosting and a zen-like state of mind to soothed muscles, glowier skin and even a slimmer physique.

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