New collaborative initiative promotes diversity in design

organisations are joining forces to level the playing field for underrepresented communities. Their first step: enabling more Black youth to pursue careers in design. We take a first look at this ambitious initiative that promises to change our industry for the betterThe ‘Diversity in Design’ logo created by Forest Young, chief creative officer of the brand consultancy Wolff Olins.

‘When the movement for social justice was reignited a year ago, Herman Miller took a hard look at what we could do better and differently. It was clear in feedback from our employees that we weren’t always moving the needle in meaningful ways, and that our behind-the-scenes approach to diversity, equity and inclusion was limiting our impact,’ recalls the company’s president and CEO Andi Owen.

‘Part of the germination for DID was seeing press releases from all the big design companies saying, this is what we’re doing, we’re committing this many millions to diversify the industry. And that’s good work, I’m not pooh-poohing it,’ Baumann admits. ‘However, what is design about? Successful design is about joining hands, it’s about experimentation. It’s about collaboration.

By targeting the educational pipeline, DID tackles the issues of under-representation at its roots. ‘As a professor of design, who has not taught any Black students in the last two years, and only three students of colour in total, I’m very excited about this initiative. Access is an issue that we can all work together to overcome,’ says Noel, who has helped to build Tulane University’s design thinking programme since 2019 .

‘Industries have the option of looking the other way or not addressing something. But I can’t turn off being Black. I don’t have that option’ – D’Wayne Edwards, founder of Pensole Academy

Source: News Formal (newsformal.com)

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