Maroma, A Belmond Hotel, Riviera Maya opens following a major redesign

Whilst the Riviera Maya is well known for its scenic shoreline and glamorous resorts, few of its five-star properties come with as much character as Maroma. Positioned between 200 acres of jungle and Mexico’s Caribbean coast, the hotel ticks all the boxes of a luxurious beachside retreat – but a major new redesign has transformed the property with a joyful celebration of Mexican culture.

Maroma comes with a somewhat romantic history. It was discovered by chance in 1976, when Mexican architect Jose Luis Moreno flew over the site by helicopter. Enchanted by its potent blend of jungle, sand, and sea, he built a home there for his wife, with the help of local masons. A passionate host, Moreno entertained so many guests at Maroma over the years that it seemed a natural transition to eventually transform the property into a hotel.

'Maroma is absolutely unique – it has a true soul, and a true sense of culture,' she says. 'It felt very natural to approach the design with the luxury of a beautiful beachfront villa, a real home on the beach. We wanted it to look as though it has always belonged, rather than something new and flashy.'Consequently, the reimagined hotel retains the free-flowing, white-stucco aesthetic of Moreno’s original vision.

Also opening in November 2023 is Latin America’s debut Guerlain Spa, set to be a star feature. Its new apothecary space will showcase natural Mayan-inspired remedies, whilst a holistic treatment menu borrows from ancient healing rituals.Mexican craftsmanship is at the heart of Maroma’s redesign. A vast number of pieces were commissioned by Mexican artisans practicing time-honoured crafts, each harnessing locally sourced raw materials, such as stone, wood, jade, and textiles.

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