Kellogg’s to challenge new UK rules for high-sugar cereals in court

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Restrictions on promotion of junk food products part of government’s plan to tackle childhood obesity

Kellogg’s, the owner of brands from Coco Pops to Special K, has launched a legal action against the UK government over new junk food rules that will ban some cereals from being prominently displayed on supermarket shelves.

 

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A pretty lame excuse that cereal is (usually) eaten with milk and somehow this makes the food more healthy.

boycott Kellogg's.

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Hope they loose.

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