Google AI updates a ‘direct response’ to ChatGPT dominance, experts say

Google’s latest AI updates are a “direct response” to ChatGPT’s early dominance of the generative artificial intelligence space, industry experts have said.

Industry expert and Emarketer analyst Jacob Bourne said: “Coming on the heels of OpenAI’s GPT-4o announcement, it’s no surprise that AI is a major theme at Google’s I/O, including a demo of Gemini’s latest multimodal capabilities as a direct response to ChatGPT’s voice mode. “A major push from Google – and from competitors like OpenAI – is in multimodal AI, which is intended to make it easier to engage with the technology across a range of input and outputs,” he said.

“Plenty of us have experienced the limitations of using voice assistants like Alexa, Siri and Google’s own Assistant, where conversations are currently limited and stilted. However, more intelligent multimodal AI should unlock a far more conversational and natural user experience.” “To maintain its competitive edge and satisfy investors, Google will need to focus on translating its AI innovations into profitable products and services at scale.”

“The critical challenge to overcome remains trust. An AI assistant is only useful as long as it is fully reliable, and there have been plenty of high-profile examples of leading AI models making embarrassing mistakes.

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